I believe it was Cheap Trick that had the song with the lyric, “Surrender, but don’t give yourself away” but it seems like that is exactly what is happening as Facebook is going forward in its plans to create its own cryptocurrency for use across its platform and other partner platforms. While we are invited to surrender to a world of convenience and security we also seem to be on the brink of giving too much away. With the creation of a stand-alone currency seems to be running the risk of starting a stand-alone economy. With the global online economy now running almost seven trillion dollars imagine the power that a corporation could wield in world politics. With a current value of almost 2.3 billion, they could become powerful enough to begin to dictate financial policy in the same way Walmart dictates when it will receive certain merchandise to its loading dock. While we have seen the effective ways that savings and loans can regulate themselves into a $160 Billion dollar bailout, and later banks almost bankrupted the economy only to get a $700 billion bailout, what could possibly go wrong with a single industry dominating online currency and online transactions? Let us embrace our inner Alfred E Neuman- why worry? A rising economy lifts all boats even at the cost of flooding the low lying ports. So sit back, relax and enjoy the ever warming bathwater.
There was always that one guy in High School (at least when I was in high school) who would go to the mat to try to make you believe that Paul Mc Cartney was dead. True to form, the urban legend states that in 1967 Paul McCartney had been killed in a traffic accident while driving along the M1 motorway. While there was no real proof, only rumors, and hazy evidence, the rumor persisted and still has its followers today. The insecurity of the past, the idea that we can’t be sure of what really happened can take many forms, from a false memory, where a person recalls something that did not happen or differently from the way it happened but the idea is taken to a whole new level around 2014 when a concept “The Mandella Effect” began to take hold. It seems that some people remembered Nelson Mandela’s tragic death in a South African prison, prior to late 2009. (In this reality, Mandela died in 2013.) The idea being that someone had gone back to tamper with the past and re-set our experience of it. While we have often spoken of cyber truth in this blog, this idea seems to take the idea into a much larger and more terrifying realm. While a computer could easily erase our bank records we like to think that we have some memory of what happened and that other people could confirm our story. However, the more terrifying reality is that we could find ourselves in a George Bailey like fate, alive and remembering a world in which he never existed. As we continue to hear more tales of data being stolen, do we not see that the true goal may not be just our data but the very fact that we ever existed?
I believe it was E B White who once said, “When I arise in the morning I am torn between the twin desires to reform the world and to enjoy the world. This makes it difficult to plan my day…”. When I saw the article on how electronic tattoos may be able to be printed on our skin. While this would allow something like built-in thermometer tattooed onto the skin or a monitor a level of drugs in our body. While part of me is thrilled by the possibility of what is to come, there is another part of me that wonders about this new intrusion to our bodies and our own experience. Again, the question arises, who would own the data about yourself, who would possibly own your experiences. When a famous person dies it is their estate that manages their image and has the places and ways it can be used. Is that only the right of the famous? What about the experiences of ordinary people, what rights do we have to our experiences and our stories, indeed the very truths that make us who we are. If we think this data has value does that not also mean that the creatures creating these experiences have value also or can they be discarded as simple tin cans to wear our electronic labels.
Oli Frost is my hero. He decided that he had gotten tired of giving his personal data away for companies to profit from so he decided to download his own data and putting it up for auction on eBay to the highest bidder. The highest bidder will get a flash drive of his personal data and the profit from the sale will be donated to the Electronic Frontier Foundation. It seems that while people have no issue with giving our data away for profit, and we are encouraged to give blood, though there is an issue with selling our selves (prostitution) or even our body parts while they are alive. Case in point, search eBay for live kidney and there are no results but search for shrunken head (no- really. Try it) and you are met with more than 20 results. Interesting that it would be acceptable that we should give away the moments that make up our lives, even our life’s blood in many cases for the profit of others but our selling ourselves in whole or part would be taboo.
Of course, you know the old story, to boil a frog, you don’t drop it into a pot of boiling water but put it in cool water and slowly turn up the temperature to boiling. The same seems true of the ongoing debates over privacy and net neutrality. Lulled into a false sense of security or blinded by naiveté, we allow corporations to mine who we are and what we choose to treat us like horses with blinders on, seeing only what they want us to see, and now we want to give them the ability to fast track the online content of their choice while allowing other content to linger in the slow lane. It seems odd that the same legal bodies, corporations, that created the financial crisis in the savings and loan and mortgage industry, not to mention the opioid crisis in this country now want to create a world where they control our access to information for their personal gain. In an economy where the bottom line is at best the shareholder (or more frequently the executives) payout, why should we think our best interests are a concern. The entire point of the internet seemed to be to allow everyone accesses to knowledge for the betterment of all. If we allow our access to the free flow of information to be restricted, we will be no better than frogs in warm bath water on the stove.
It was surprising to me to hear when a friend of mine had taken a job driving for Uber. Now there is nothing wrong with driving for Uber, I was surprised as my friend and I had met in college and I thought him a smart man and good student, talents not so much in demand as an Uber driver. It seems this electronic revolution, will have the same effect as the industrial revolution only on a larger scale. While the industrial revolution took skilled laborers and reduced them to a cog in an assembly line, this computer revolution seems to be doing the same for every worker. It seems that there is no skill that cannot be replaced, revised or in some way significantly downsized by computers and automation. Just as skilled craftsmen and blacksmiths were relegated to endlessly executing the same task, now college educated people are finding their jobs behind the wheel of the cars that the first revolution made possible.
They say now we are teaching our children skills for jobs that do not yet exist so that they can be ready for what is to come. Let us hope we are not giving them all driving licenses for an age of driverless cars.
A few years ago I came across a book, “The Illumination” by Kevin Brockmeier poses the question, what if our pain were the most beautiful thing about us. What if that which we seem to give little value were the source of our greatest beauty. This devaluation of a resource seems to be the story that many companies want to tell us about the data that we freely give them access our internet searches. Every search, shopping cart, web page we look at is regularly recorded, tracked and collated to give the meta-data that companies use to so that they can make data-based predictions about our behavior, our buying habits and sell us things before we know that we need them. All of this data comes from us and we give it freely but what if we didn’t? What if, as consumers, we realized the value of what we leave behind us in our data exhaust. As technology companies continue to try to find a way to monetize content what would happen if the sources of the data began to ask for their fair share of the pie. How would companies react when site users realize that our data exhaust is the most valuable thing about us and ask to be compensated for the diamonds we currently leave in the dust.