I believe it was E B White who once said, “When I arise in the morning I am torn between the twin desires to reform the world and to enjoy the world. This makes it difficult to plan my day…”. When I saw the article on how electronic tattoos may be able to be printed on our skin. While this would allow something like built-in thermometer tattooed onto the skin or a monitor a level of drugs in our body. While part of me is thrilled by the possibility of what is to come, there is another part of me that wonders about this new intrusion to our bodies and our own experience. Again, the question arises, who would own the data about yourself, who would possibly own your experiences. When a famous person dies it is their estate that manages their image and has the places and ways it can be used. Is that only the right of the famous? What about the experiences of ordinary people, what rights do we have to our experiences and our stories, indeed the very truths that make us who we are. If we think this data has value does that not also mean that the creatures creating these experiences have value also or can they be discarded as simple tin cans to wear our electronic labels.