I never liked the whole idea of the Ralph Lauren polo shirts or anything with someone else’s logo on it. I guess if there was going to be something there- it should be my initials or an image of my choice though in the latter case probably better not. That idea of not being a walking billboard for someone else’s identity has never appealed to me but it seems that we are willing to trade that precious real estate with no tangible compensation. That discrediting of our value of personal value seems to approached hagiographic heights with the new service from Blippar. By installing their app. – the selfies you take will have installed around them a “halo” (Their word, not mine) that can be branded either to sites that you have an interest in or to advertisers that they prescribe for you. It seems that we have no idea of the value of our own image or digital assets and are willing to do anything for our 15 minutes of internet fame even giving our image and our data exhaust for the privilege. It seems that as Steinbeck wrote in Cannery Row, “men hungering for love destroy everything lovable about themselves”. It seems that we will sacrifice anything on the altar of social media for our fifteen minutes of binary notoriety, for a like or perhaps a connection.
While it may have been a realty to be in two places at one time for St Gerard, the idea of bi-location seems to be coming back into fashion. The hagiographical concept seems to have returned in the idea of quantum entanglement, basically instead of sending information, you’ll create pairs of photons that mirror one another. This is quantum entanglement. You’ll keep one of the photons, send someone else the other entangled photon, and then anything you do to your photon instantly happens to the other person’s photon.
Painting a smiley face on your photon would result in a smiley face appearing on the other photon — no matter where it was. It’s sort of like the vanishing cabinet in Harry Potter but for data. It seems that we are on a quest not only to have all knowledge at our fingertips but all space and eventually time at our disposal. It seems as if we have given everyone the ability to read the story of Icarus but the point has been lost.
While it still blows my mind that light has weight, it also still causes me to stop and think that information has value and that our information can demand a high cost. Companies regularly mine our internet browsing history to see where we have been to predict where we might go in our internet searches. But have we lost the difference between cost and value? It has been often remarked upon here and elsewhere how we give away our personal data or data exhaust as it is called, making us believe that there is no value to our information. It is something like the exhaust from our cars that needs to be taken away and dealt with like a crying child throwing a tantrum in a museum. And yet, this very stone which we have rejected becomes the cornerstone of so many company’s existences. If Google couldn’t track our data, how would they know how to market to us, to tell us what we needed, what we should value, what we should want and how to get it? In short, we give them things which we are told have no value and then they to use these things, our opinions and our interests to determine what we should pay for what we are told we should want.
It seems that what we value we are no longer willing to pay for and what we pay for what we no longer value. We pay money for products that we know we will have to replace in a year or less as they will have no value left and pay money to get people to look, click or follow a website. We pursue a vapor we value but at what cost?
It was late in the day as I finished my cup of coffee at the coffee shop near my house. I watched an employee- probably a high school student or older rolling up the mat at the front door. What was his job life going to be in this new technical age, this technological industrial revolution where more and more people are replaced by machines in the ongoing march of progress. I was reminded of a something George Orwell wrote- “If you want a vision of the future, imagine a boot stamping on a human face – forever. “ It would be pretty to think that this is only a fiction and that the truth will be much brighter, that the living wage would become the norm and the middle class wouldn’t be defined by lowest income can survive without government aid and that health insurance and an education would be available to everyone.
It would be pretty to think so.
It was surprising to me to hear when a friend of mine had taken a job driving for Uber. Now there is nothing wrong with driving for Uber, I was surprised as my friend and I had met in college and I thought him a smart man and good student, talents not so much in demand as an Uber driver. It seems this electronic revolution, will have the same effect as the industrial revolution only on a larger scale. While the industrial revolution took skilled laborers and reduced them to a cog in an assembly line, this computer revolution seems to be doing the same for every worker. It seems that there is no skill that cannot be replaced, revised or in some way significantly downsized by computers and automation. Just as skilled craftsmen and blacksmiths were relegated to endlessly executing the same task, now college educated people are finding their jobs behind the wheel of the cars that the first revolution made possible.
They say now we are teaching our children skills for jobs that do not yet exist so that they can be ready for what is to come. Let us hope we are not giving them all driving licenses for an age of driverless cars.
As the namesake of this blog was fond of saying, media is an extension of our human nervous system and as such is neither good or bad, but a tool for us to use to learn and grow. Basically, radio is an extension of our voice, the telephone an extension of our hearing etc. With the advent of the internet and social media, it seems that our consciousness can be everywhere at once. As drones become cheaper and more accessible, it seems that our media vision can now see farther than ever before. With the addition of artificial reality and phones that allow us to immerse ourselves in a reality almost anywhere in the world or where we send our drones to look. This reminded me of a section of Neale Donald Walsch’s “Conversations With God” where he speaks of his belief that, to know itself, the creative force split itself into millions of pieces which were planted in us so that we could look back on the universe and experience it from outside the creative consciousness. As we move forward with our innovation, expanding our experiential presence of the world, are we not setting ourselves on a trajectory similar to one that many believe created ourselves.
Some time ago there was an article in the BBC about the legal status of robots which we commented on in this space. One aspect of the article which we did not go into was the idea that robots could come with kill switches, that is the ability to shut down the robot if necessary. It seems a curious question when the idea of doctor-assisted suicide is still unresolved that we should consider giving an artificial intelligence a greater right than those of us who created it. We fear to lose control of the creatures we create when we seem not to be able to control ourselves.